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Lewis Bollard on the strategies that win, the traps to avoid, and why.

How I Learned to Love Shrimp 19 August 2025


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A podcast showcasing innovative and impactful ways to help animals and build the animal advocacy movement. Amy Odene & James Ozden talk to experts about a variety of topics: animal rights, animal welfare, alternative proteins, the future of food, and much more. Whether it's political change, protest, technological innovation or grassroots campaigns, they aim to cover it all with deep dives we release every two weeks.

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Lewis Bollard should be a familiar name for those trying to improve the lives of farmed animals. For almost 10 years, he’s been running the farm animal welfare program at Open Philanthropy, the largest funder in the fight against factory farming. It’s hard to think of someone who’s had a large positive influence on the modern farm animal welfare movement. 

In this conversation, we discuss the many different approaches we can take to help animals. We talk about why some strategies are less promising than they initially seem, common misconceptions he sees amongst advocates, why creating good strategy is hard, where the movement is under-investing and what he’s learned from other social movements. 

See the full transcript on our Buzzsprout.

Chapters:

  • What Lewis has changed his mind on (00:02:33)
  • The challenges of institutional meat reduction (00:06:05) 
  • Lewis’ pessimism on animal welfare litigation (00:11:58)
  • The case for animal welfare technologies (00:14:42)
  • Why blocking new farms may not help (or even make things worse) (00:18:24)
  • What Lewis thinks advocates commonly get wrong (00:23:11)
  • Incrementalism vs moonshots & the speed of social change (00:26:50)
  • What is the movement under-investing in? (00:36:44)
  • Challenges in scaling large organisations (00:41:46)
  • Prop 12 and the future of US legislation (00:45:43)
  • How can we improve our political advocacy? (00:50:01)
  • What can we do in the Global South? (00:55:32)
  • How will transformative AI affect animal advocacy? (01:07:43)
  • What is tough about Lewis’ role? (01:15:41)

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